More than just cheers for customers and friends, we developed a true immersion to celebrate every last drop of beer.

Context

For the La Madre project, we developed and created the naming, logo and visual identity, storytelling, character creation, illustration, packaging and motion. Every detail was thought out for a complete experience, from the creation of characters that translate the formula of each beer to the bottle itself, which becomes a sensational decorative object!

Problem Solved

Results

Inside the visual identities, thinking about packaging design, presentations, social media, everything everywhere all at once.

Doradot

Visual Identity

Coca & Graal

Illustration & Campaign